Posts tagged 'sustainability'

As wilderness shrinks and biodiversity verges on collapse – it is insanity to plant trees with one hand and clear them with the other.

Since 2017, over 85% of KeepCup’s office and warehouse waste has been sent to be recycled or composted. Our sights are set on that last 15%, focusing on reduction and reuse, with recycling the last resort. 

Our friends in the global coffee industry are among those facing immense challenges – cafes, roasters and growers. Still, we tend to believe that every crisis presents an opportunity to grow stronger on the other side...

Recycling allows us to feel good while continuing to consume at breakneck speed. The call grows more urgent to shift away from hyper consumption and linear, take-make-waste thinking to a circular economy that prioritises reduction, reuse and repair, and where recycling is the last option. 

Since the very beginning, we’ve partnered with our local manufacturers and designers to ensure all packaging in our supply chain protects the product, is modular, uses minimal material, can be reused for packing customer orders and is recyclable at end of life. 

Australia is renowned for its stunning wild places and unique species, yet we have the worst mammal extinction rate of any country in the world. Right now, the federal government is placing our environment under further threat by rushing through changes to environmental laws.  

We’ve been reflecting on the decade that was and the years ahead. Here are our hopes and ambitions for these next ten years.

It’s not the material that’s the problem, it’s how we use it. This is a problem of plastic waste, not plastic as a material.